社交媒体经理 Scoical Media Manager

 
工作地点:北京  |  Location: Beijing
 

Responsibilities :
1.Social media communication strategy planning and creative;
2.Own and execute on the management and optimization of multiple social media ( Facebook Twitter Weibo Wechat) channels driving day-to-day and long-term performance;
3.Marcom execution for onsite promotions via social media channels;
4.Analysze the communication results to create and manage user voice & tone internationally.
Requirements :
1.Bachelor’s degree and above, Major in Marketing or Public Relations is preferred;
2.Fluent in both oral and written English;
3.Between 3-6 years of experience working as a social media expert in a communication function in a MNC or 4A Company, ideally with some international experience;
4.Demonstrated experience building social media audiences from zero to millions across multiple countries, including hands-on development of creative materials and copy;
5.In-depth experience with social media analytics and optimization techniques, having directly managed end-to-end execution of social media campaigns over significant period;
6.Strong sense of design and aesthetics;
7.Entrepreneurial spirit, not a "corporate person" and very outgoing, likeable, presentable, humble and naturally capable of easily interacting with others.
 
岗位职责:
1.品牌社交媒体沟通策略的制定与执行;
2.全球主要社交媒体官方账号的日常管理及运营,如 Facebook,Twitter,微博及微信;
3.基于社交平台的线上整合营销活动的策划及执行;
4.通过沟通效果的评估与分析,不断优化执行方案以管理全球不同市场的客户反馈。
 
任职需求:
1.本科以上学历,主修市场营销、公关关系为佳;
2.优秀的中英双语的听说读写能力;
3.拥有 3-6 年在跨国企业或 4A 公司的社交媒体部门工作经验,有海外工作经验为佳;
4.具有社交媒体策略制定和初建官方账号的整体运营实操经验,在积累粉丝量、提高互动性和创意优质内容等方面具有丰富的工作经验;
5.精通社交媒体分析和优化技术,策划并执行过大型线上互动营销活动经验为佳;
6.具有创新思维和良好的设计及审美能力;
7.具有创业精神,开放、乐观、主动、谦逊及良好的人际互动能力。
 
If you would like to apply this position, pls send your CV to hr@translia.com. Thanks.
如果您对本职位感兴趣请发送简历至hr@translia.com。谢谢!